• Celebrating international business excellence

    The 2018 Premier’s NSW Export Awards celebrate business excellence in international trade. And we are proud to announce that Corlette is one of five selected finalists contending for the NSW Asian Exporter of the Year. This category recognises outstanding export achievement by an enterprise in any industry sector, that has attained particular success in exporting goods or services to Asia.

    Recognition in these awards celebrates Corlette’s long-term commitment to our partners in Asia, and to delivering 40 years of design excellence in the Asia Pacific region.

    Corlette is a highly strategic, design-led organisation specialising in experiential branding for luxury hotels, resorts, mixed use developments, retail, offices, Food & Beverage, and urban wayfinding programs across the globe. Corlette believe wayfinding is an opportunity to not only inform and instruct, but to ignite the senses and meaningfully connect with people.

    Award applicants represent a range of industries including agribusiness, business services, creative industries, digital technologies, health and bio tech, e-commerce, education and training, manufacturing and METs. Winners will be announced at a prestigious Awards Gala dinner on 24 October at the Star in Pyrmont.

    Read more about this year’s Awards here.

    #nswea2018 #exportawards  @aussieexport

  • Sustainability and the changing face of luxury

    We’re seeing a different side to sustainability – the global trend continuing to gain traction in the luxury sector. With sustainability flowing through every space, in every industry, new-to-market luxury hotels are increasingly taking advantage of this purpose-driven trend, and existing companies know they must adapt to accommodate it, or be left behind. Today, sustainability is measured by so much more than energy efficiency ratings and refillable soap dispensers…

    The United Nations declared 2017 the Year of Sustainability. National Geographic’s Annie Fitzsimmons writes on the UN “recognizing sustainable tourism as a key factor in helping communities develop around the world. The three pillars of sustainable tourism are economic (such as primarily hiring local staff), social (such as protecting rich cultural heritage), and environmental (such as recycling an using lake or ocean water to heat and cool properties).”

    All pillars are key to the changing face of luxury. If we take a deeper look at the social pillar, truly integrating and respecting the cultural heritage of an area where a luxury hotel is located, then the possibilities of its application to the aesthetics and experiences created within the space are endless. This is key to authentic placemaking, here is a chance to offer a unique and considered stay that is exclusive only to that particular place. One that celebrates and highlights the beauty of the culture it is surrounded by through the subtle details of the design.

    This is epitomized in Alila Yangshuo hotel by Vector Architects in China’s mountainous Country where old meets new. Once a working sugar mill, the resort integrates ‘indigenous nature, traditional culture and the local community’. Guests can experience a variety of bespoke cultural experiences of the Yangshou region across five themes –  Cultural Learning, Conscious Living, Active Spirits, Culinary Arts and Couple Celebration. With a laudable commitment to sustainability, an exploration of how contemporary construction has been designed to give continuity to place is explored in this article by designboom ; https://goo.gl/di4Bwf

    More is expected from luxury, more than comfort, elegance and expense. There must be a strong emotional and sensational aspects present. Sustainable luxury is about meaningful experiences that are created and shared by guests, staff and community alike.

    Read more by Annie Fitzsimmons on Sustainable Luxe here; https://goo.gl/2k1eHD

    Madelyne Kelly
    Design Intern, School of the Built Environment, UNSW
    Image: dezeen.com

  • Dual Finalists – William Inglis Hotel and W Brisbane

    Transform Awards Asia-Pacific Best Signage or Wayfinding.

    We’re delighted to see our contrasting work for both the William Inglis Hotel and Riverside Stables and W Brisbane have been awarded dual Finalists for Transform Awards Asia-Pacific Best Signage or Wayfinding category. Each project celebrates a unique and compelling brand narrative. The Transform Awards Asia-Pacific recognise excellence in rebranding and brand development in the Asia-Pacific and we’re incredibly proud to see this recognition for our clients, our partners, and our studio team.  For more on the Transform Awards Asia-Pacifc 2018: Transformmagazine.net

  • Captivating Guests with Memorable Moments

    W Brisbane Wayfinding & Signage by Corlette.

    Each W Hotel captures its own unique sense of place. W Brisbane achieves this through the wondrous, Brisbane-centric, hotel narrative of a ‘River dreaming’. Signature W sculptures set the stage for exclusive and extraordinary experiences that are amplified across social media, around the world.

    W Hotels are known for Design that defies expectations in iconic locations, for Extreme Wow. Even by its own standards, W set out to do something extraordinary with W Brisbane. Taking advantage of Brisbane’s increasing energy and momentum, the 34-storey tower along North Quay not only signifies the W brand’s return to Australian shores, it is the first five-star hotel to launch in Brisbane in 20 years.

    Corlette are proud to share our daring signage and wayfinding for W Brisbane – our 13th collaboration with W Hotels Worldwide. Our deep connection with the W brand, spans two decades since the brand’s inception in 1998.

     

     

  • Memorable Brand Experiences at NoVacancy 2018

    We invite you to join our inspiring ECD, Camille Corlette, as she discusses the role of signage and wayfinding in creating memorable brand experiences. 11am Tuesday 17 July, at the NoVacancy Accommodation Business Expo. Better still, the event is free to attend for those working in or with the accommodation industry. More details and to claim your complimentary ticket – bit.ly/2lt4zUG

  • The Whale Bar awarded Overall Best Project

    Congratulations to WOW Architects & Warner Wong Design for winning the prestigious SBID Overall Best Project Award 2017.

    Tucked away, a distant private island reachable by seaplane invites guests to uncover the most luxurious resort in the Maldives – St Regis, Maldives Vommuli Resort. Combining contemporary design and local craftsmanship with a profound appreciation for the ecological environment, there is no other destination quite like this exquisite beach resort on Vommuli Island. The hotel architecture is inspired by oceanic wildlife, epitomised in the fantastical Whale Bar. Resort signage, wayfinding, and Whale Bar branding and graphics created by Corlette.

    The highly regarded SBDI International Design Awards recognise, reward and celebrate design excellence across the design profession, including interior designers, interior architects, architects, property developers, and decorators.

     

     

     

  • Realising transformative, sustainable architecture

    Corlette are thrilled to be commissioned for the identity and branding of Taipei’s revolutionary Tao Zhu Yin Yuan Tower. The mixed use project is designed by Paris-based Vincent Callebaut Architectures. Callebaut’s twisting DNA-inspired ‘Citytree’ towers combine passivhaus principles and renewable energy technology to produce more energy than they consume.

    Tao Zhu Yin Yuan Tower is designed to have a carbon-neutral footprint. The building will house 23,000 trees and shrubs across the facade, roof and balconies, absorbing approximately 130 tons of carbon dioxide emissions per year. Column-free internal spaces, based on the Vierendeel Truss, offer highly flexible interior design opportunities. Callebaut has partnered with Hui-Ting Shen from China-based Core Pacific Group to realise his vision of transformative and sustainable, vertical forest architecture.

    Architect Vincent Callebaut told CNN, “Outlandish and futuristic as they may seem, the core of all my designs is an attempt to address the real threat that cities pose for humankind and our ecological balance.”

    Tao Zhu Yin Yuan Tower is scheduled for completion in December 2017. For more information visit vincent.callebaut.org

  • West Hotel Win for Corlette

    Corlette win the exterior signage bid for Australia’s first Curio Collection hotel by Hilton, currently under construction near Barangaroo. The latest addition to the large portfolio of hotels owned by Singapore’s M&L Hospitality. Curio is a collection of unique hotels, each with their own history and character in cities across the globe. Designed to appeal to travellers seeking local discovery.

    The 182-room West Hotel Sydney, at 66 Sussex Street will open by Christmas.

    #citiesbycurio